In 2016 I led the creative for STA Travel's UK division Uni Boll activations (while based in Melbourne) where I wrapped a double decker bus in STA Travel branding and the partnering tourist board Brand USA, that drove to the different campuses and acted as the backdrop for the musicians on stage at each event. The design of the vehicle wrap then dictated the direction of the remaining collateral needed to promote pre, post and on the day of the events.